Creating a blog and monetization is one of the most popular ways to earn money online. However, building a successful blog strategy is not that easy, especially when you have to deal with all the competition in your niche. Blog monetization can turn out to be a substantial business with high revenue if done properly.
Beginners tend to make more mistakes that can cripple blogs within the first year. This is why you have to be prepared in order to create a successful blog story. In this article, we will go through some of the mistakes that you should avoid when creating your blog business.
- Start Writing Without Defining Your Target Audience
Every blog should be created for a specific niche where you will target only specific audience. This step is essential in your blog business and you must take it seriously. Creating a general blog where you target larger audience will only make you shut down your blog due to not enough users. Generally people think that the bigger the niche the more users they will get, but unfortunately, that is not the case. Choosing what you write must be determined by your niche and target audience. You must define your target audience and all their interests in order to produce specific content.
2. Avoiding Email list
Most of the bloggers think that email marketing is dead, and they focus more on social media advertisements. The truth is that email marketing is the best way to advertise blog, especially if you do not have enough capital for advertising. Email marketing has the biggest return of investment (ROI) generating $38 for every $1 spent which is incredible. This is why you have to focus on building your email list from the start.
3. Avoiding Schedule
It is important to understand that once you start your blog there is no stopping. Blogs experience big traffic drops when you avoid schedule or not publishing content for some time. This can lead to big damages to your blog that may be hard to recover from. The majority of your traffic will come from social media, so you have to remember to stay focused, schedule, and share your posts on daily bases.
4. Not Paying Attention to Storytelling
If your goal is to create a successful blog, you have to fulfill readers’ goals first. Even though you cannot improve your storytelling instantly, just because that is something that has to be practiced for a long time, but you must know how to catch people’s attention within few seconds. The fact is that users only visit blog posts for couple of seconds, and if they are interested in the content you offer, they will stick to it. If you cannot catch people’s attention within the first few sentences, no matter how good the rest of your content is, you are going to see a lot of abandoning visits.
5. Not Using SEO for Attracting Traffic
SEO is the best free tool for gaining traffic on your blog. Most of the blogs do not even pay attention to keywords, speed, optimization, Meta description and etc. which leads to poor website rank and low viewers. If you want to create a successful blog story, you must focus on your SEO and always publish content within the SEO standards.
6. Avoid Focusing on Content-Quality
The main reason why people visit your blog is just that they expect some kind of value in return. In other words, you have to offer high-quality content that will enrich your reader’s knowledge. Do not create content for the sake of the numbers and if you do not have good content, it is better to not publish at all.
These are some of the mistakes you should avoid in order to create a successful blog business. Be aware, the market is very strict since there is a lot of competition so no big mistake is tolerated. If you avoid these mistakes and provide quality content, your blog will be running faster than a horse in the Breeders Cup betting odds. It is necessary improving every step of your blog business in order to create a profitable online business.
